WHAT IS A MEME? BABY DON'T HURT ME.
As a true millennial, I feel like I should be the expert on what memes are and how they work. But here’s the thing: no one quite knows why things become memes. Memes aren’t predictable. You never know what joke, picture, or video is going to go viral and become the thing that is plastered all over Facebook and Twitter for three weeks straight. You may be saying to yourself “well, blog post author, why am I reading this then if you don’t know how to help me have a lit AF ‘fire emoji’ meme?” And I would say “Why are you talking like that?”
This blog post won’t help you create a meme. Memes happen organically. You can’t force them into popularity. What I can help you with is explaining what a meme is and whether or not you should use pre-existing memes as part of your social media presence.