The VPM Blog

Quipol Makes Polling Simple, Elegant and Eye-Catching

Posted by admin on Feb 27, 2012 10:24:22 AM

A startup is not for the faint-of-heart. Verge Pipe Media knows all about tight budgets, sleepless nights, round-the-clock problem solving, odd-ball office spaces, and overworked, underpaid individuals that live for the future and thrive under pressure.

Max Yoder, a 23 year-old entrepreneur, is well acquainted with these startup challenges following his ongoing attempt to disrupt a crowded market of polling widgets. Yoder's Quipol is a simple, elegant one-question polling web app that enables bloggers to unlock the opinions and perspectives of their audience.

Quipol has been generating buzz, but going toe to toe with established competitors like PollDaddy can be a tough gig. Despite a myriad of already-existing polling platforms, Max saw a need for a simple and elegant way to customize and embed polls. During our interview, Max noted that bloggers want three things: insight, engagement, and reach. Polling is a great way do deliver these results. However, he found no existing polls performed these functions with any polished grace. He knew that if he could fill that void, he could be successful.

His goal: to create an interface that is beautiful, simple, functional and, most importantly, meaningful for his users.

After reaching out to us for feedback on Quipol (a nice customer service touch, by the way!), we got to talking. Max agreed to help us kick-off a new "Conversations" video series, focused on other digital media innovators and inspiring individuals from our world. Make sure to watch the whole interview, and check out our Quipol review below:

Max has designed a refined product that does one thing very well. Below is VPM’s review of Quipol according to Max’s own said standards.

Beauty: 5 out of 5

Quipol’s modern interface outshines so many other online polls, and this no small feat. During our conversation, Max kept repeating one word when describing Quipol: refinement. And rightly so. Polls are incredibly elegant, attractive, and poised - but not in a way that distracts from the functionality of the poll.

Simplicity: 5 out of 5

Quipol utilizes a simple design that makes user experience a joy. In the interview, Max said that “he built a very refined product that does one thing very well.” Polls consist of a question, an optional video or image, and a simple thumbs up or thumbs down feature. Users can comment and see the opinions of the larger audience.

Functionality: 5 out of 5

Quipol helps blogger engage with their audiences, but so does all the others. But it does this in the simplest, most elegant way possible. The design makes feedback a pleasurable experience, which is made painlessly easy for anyone. What more could you ask?

Meaningfulness: 4 out of 5

Here lies the only potential snag. The question is not whether Max has created a great product (he certainly has). But is there room to grow in this already-saturated market? Will Quipol be able to maintain any long-term competitive advantage?

Time will tell, but we have faith in Yoder’s dedication, enthusiasm, and willingness to learn and grow according to the needs of his users. We wish him a bright and successful future.

Article by: Micah Whitehead, Imagineer || @micahdwhitehead

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