The VPM Blog

The Best of The 2013 VMAs

Posted by Katie FitzGerald on Aug 30, 2013 4:30:40 AM

Sunday night MTV aired their 30th annual Video Music Awards (VMA) from Brooklyn, New York’s new Barclay Center. The VMAs, which are always full of surprises and controversy, pushed the show to the limit with riveting performances full of costume changes, surprise guests and lots of ‘twerking’. Viewers and fans took to Twitter to give their opinions on the performances, the costumes and the award winners. Whether it be discussions about One Direction’s unexpected win for Song of the Summer with their hit “Best Song Ever” or jokes about Miley Cyrus’ suggestive ‘twerking’ this years VMAs definitely gave us all something to talk about.

The show opened with the always-groundbreaking Lady Gaga singing her new song “Applause”. This busy performance seemed to have a costume change at least every 30 seconds, which definitely made it one to remember. Gaga started out wearing a white square on her head and a dress that can only be described as a nun’s habit, then Gaga was stripped down to a sparkly black leotard and tights combo. Next, Gaga was put into a sparkly blue blazer and skirt combo that looked like a flashy flight attendant’s uniform. At one point someone threw a yellow wig and face paint on her, but that was only visible for maybe 15 seconds as she then retreated backstage to change into her final costume. Gaga emerged from backstage in a mermaid inspired bikini complete with seashell top and long blonde wig. As was expected Gaga’s performance was a spectacle and proved to be a great way to begin the show.

The next performance without question stole Sunday’s show, but it did so for all the wrong reasons. Miley Cyrus emerged out of a giant teddy bear wearing sparkly teddy bear faced leotard to perform her new hit “We Can’t Stop”. Cyrus strutted around the stage with her tongue wagging out of her mouth and was promptly stripped down to a skin colored bikini that left little to the imagination. Robin Thicke joined her on stage and the two did a performance of his summer hit “Blurred Lines”. Cyrus kept all eyes on her by suggestively bumping and grinding on a visibly uncomfortable Thicke and eventually retreated off stage, but the damage was done. Thicke was then joined on stage to perform with 2 Chainz, but viewers were suffering from PTSD after Cyrus’ raunchy display and barely paid attention to the boy’s performance.

The true highlight of the night was Justin Timberlake’s electric performance. Timberlake won the Michael Jackson Video Vanguard award, which is usually reserved for an artist past their prime, proving he has already left his mark in the music industry. Timberlake performed a mix of his top hits and surprised the audience by having his former *NSYNC band members on stage to perform “Girlfriend” and “Bye Bye Bye”. The last time *NSYNC performed together at the VMAs was in 2001 with the legendary Michael Jackson and many fans will agree that an *NSYNC reunion has been long overdue. The audience loved the set and the cameras even caught celebs like Rihanna, Taylor Swift and Will Smith all singing along to Timberlake’s latest hit Mirrors, which won Best Video.

Katy Perry wrapped on the show by performing her hit “Roar” live for the first time. Perry kept her performance fresh by performing outside in a boxing ring underneath the Brooklyn Bridge instead of inside the Barclay Center where the awards were held. Perry was a hit and her performance was a great way to finish such a riveting and controversial Video Music Awards.

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Author: Katie FitzGerald is our Fall Community Manager here at Verge Pipe Media. Verge Pipe Media assists public institutions, enterprises and the non-profit sector with Imaginative Inbound Marketing strategies + campaigns. We also have a development team chock full of Marvelous Mobile Migrators, poised to help transition our clients into a mobile + social world with custom software, iOS and Android mobile apps.

photo credit: Jules Antonio via photopin cc

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