The VPM Blog

Wait, What is a Walkman?

Posted by Addi Rogers on Apr 18, 2014 2:00:55 AM

This week a hilarious Youtube video of kids trying to figure out a Walkman went viral.

The video is part of a series by the Fine Brothers, whose videos are based off of getting kids to discuss obsolete consumer items. The video (which you can see below) consists of a handful of kids who are presented with a Walkman and then asked a series of questions about the product.

Yes, it will make you feel old. I’m only 21, and I even felt old. But what compelled me to write this blog was my fascination with and realization of how quickly technology has grown in the past 20 years.

I mean, can you believe that people used to carry around a chunky, plastic cube that you put another chunky plastic cube inside of to listen to music? Not only that, but the headphones were giant, and you couldn’t even skip to a specific song - you just had to fast-forward and guesstimate and hope you stopped at the right time. I still remember walking around my backyard listening to “Crazy in Love” on the “Now That’s What I Call Music! 14” on a portable CD player, and even that seems ancient.

It is truly unbelievable how far technology has come. Those 8 and 9-year-old children in the video cannot figure out for the life of them how to work a Walkman, but they know how to Facetime their friends from school. They don’t know a world without cell phones. They think we’ve always bought music on computers and had Wi-Fi wherever we went. The fact that we can listen to music, take pictures, check our social media platforms, talk on the phone, get directions and play video games all on one device is NORMAL to them.

The growth in technology explains why public relations and businesses like Verge Pipe Media are so important in this day and age. Seven years ago, it was rare for someone to have an iPhone. Now, they dominate the United States. Businesses might not think they need PR or a presence on the Internet right now, but that is going to change and evolve just like the Walkman did.

Be proactive. Think about how far we’ve come in the past 20 years and think about how far we’ll go in the next 20. There’s no telling.

photo credit: splorp via photopin cc

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