The VPM Blog

Effective Guerrilla Marketing for your Business

Posted by Abby Broom on Aug 4, 2016 9:00:00 AM

Everyone has heard of Guerrilla Warfare, but how many people have heard of Guerrilla Marketing?

Guerrilla Marketing is defined as innovative, unconventional, and low-cost marketing techniques aimed at obtaining maximum exposure for a product.

The concept of Guerrilla Marketing is based on the idea that your company’s marketing plan will be idea and creativity based. The idea is to create an effective campaign on a low budget that produces results.


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Topics: guerrilla marketing